Summer of 2018, I had the privilege of interning with the Sephora design team in San Francisco, CA. I worked on their internal branding team under the Associate Creative Director Shawn Park, Senior Designer Sarah and briefly under Art Director Paul Wagenblast. It was an incredible experience and I learned so much in a few short months from a fantastic team of designers. Here are some of the projects I worked on with the team.
Happening At Sephora: 2018 Brand Campaign
I worked on a digital and print campaign called Happening At Sephora with the internal branding team. The goal of the campaign was to redesign how Sephora organized events and engaged with their customers. The expected outcome was creating a webpage and in-store visuals which helped customers and Sephora members keep track of services, events and experiences offered by Sephora Stores. I created the brand guidelines, and worked on the image selection, versioning, comps, retouching and layouts for various assets in print and web. My input was primarily for the digital assets and I really enjoyed it. I worked with Associate Creative Director Shawn Park and Senior Designers Sarah Infranco, and Stephanie Yee.
In-store Shelves (End-Caps) Graphics
I worked with Paul Wagenblast on layout, retouching, comps and versioning for these In-Store graphics that were on shelves for the 'Scouted by Sephora' products. This was a fun, more visual based project and gave me some insight into working with in-store print work.